Presented By Menzie Pittman
Between YouTube and Skype learning, there’s never been more competition for music lessons. In this NAMM U session, Menzie Pittman of Contemporary Music Center walks you through how he’s updated (and continues to update) his program for the next decade—and delivers a complete experience that differentiates him from the competition. Discover new ideas for keeping your lesson program relevant.
Presented By Tracy Leenman
How many of you want satisfied customers? At the 2016 NAMM Show, Tracy Leenman of Musical Innovations challenged music retailers to go a step further. She shared the best practices that have helped make her store NAMM’s 2015 Dealer of the Year and the Top 100 Award winner for Best Customer Service.
Presented By Mike and Miriam Risko
A hashtag is a way of grouping a subject or a topic together, so it can be easily found in an online search. It’s a way of being part of a conversation, letting you connect with other social media users based on a common interest. Hashtagging can also be a way to make a statement without worrying about punctuation.
Presented By Donovan Bankhead
The NAMM Show and Summer NAMM are always fun times to see new products, meet new people and catch up with old friends. But as retailers, we need to make sure we’re getting the most out of each show. With that in mind, Donovan Bankhead of Springfield Music offers his top 10 tips on getting the most out of NAMM Shows.
Presented By John Mlynczak, Sarah Jones and Tim Spicer
At 2016 Summer NAMM, Sarah Jones of Gruhn Guitars and Tim Spicer of Spicer’s Music discussed their best practices on Instagram and Facebook with John Mlynczak of Noteflight. Discover their strategies for these social media platforms, and find out what it means to your store.
Presented By Jaimie Blackman
Store valuation is easy to understand if you look at it from the buyer’s perspective. Here, Jaimie Blackman, president of BH Wealth Management, reveals the primary valuation drivers for a music retail business.
Presented By James Matthews
Dimensional weight is a huge factor to consider when shipping an item as large as a musical instrument. This year, dimensional weight shipping costs rose, which can affect your costs. Here, James Matthews of Lojistic explains what this means, and your options.
Presented By Sammy and Ben Ash
Retail giants don’t happen overnight. Sam Ash Music is a prime example. Founded in 1924, it’s the largest family owned U.S. music retail chain, with 46 locations. At 2016 Summer NAMM, COO Sammy Ash and Northeast Regional and Social Media Manager Ben Ash—a father-and-son team—revealed what it takes to run a successful multi-generational family business and achieve longevity.
Presented By Mike Ross
At 2016 Summer NAMM, Mike Ross of Sweetwater gave an all-out master class on core marketing fundamentals for music retailers. Ross, vice president of marketing for Sweetwater, is an 11-year veteran of the musical instrument and pro audio retailer. Here's the complete session.
Presented By Mike and Miriam Risko
A new generation of students is over-scheduled, and private lessons might not be right for them. If you have a lessons operation, it’s important to consider offering a diverse program that appeals to different kinds of students. Here, Mike and Miriam Risko of Mike Risko Music School offer tips for getting started.

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