Supercharge your music retail business for the fourth quarter and the holidays! In this NAMM U webinar, held October 19, acclaimed retail expert and business strategist Bob Phibbs, The Re...
In his recent article, James outlined the basic steps for Building Your Google My Business Profile. Though simply having a completed GMB profile will help your business rank higher in sea...
The pandemic accelerated the next phase of retail events. In the last year, savvy music retailers have found creative, new ways to drive business and keep customers engaged with their bra...
If you’ve ever searched for a product on Google (and who hasn’t?), you’ve probably noticed that a number of items now appear above the search results. You might see item definitions, ads,...
At heart, we’re social beings, hardwired to interact with others. We form opinions quickly—some people we trust, some we don’t. And with those we trust, we buy everything they say. With o...
Is your business getting found on Google? Are you getting the top search results you want? Search engine optimization is a moving target, and it’s critical to stay up to date on the lates...
Want to boost your online sales? Introduce more customers to your products and services? Then don’t miss this exciting session from Glenn Haworth of Haworth Guitars. He shares proven keys...
Consumers are increasingly buying musical instruments online, and that trend will only continue to grow. You’ve got an online presence, but with so many choices available online, how do y...
Major online retailers spend millions on building cutting-edge tools to increase visibility and decrease shopping cart abandonment. They optimize every part of the customer journey and su...
In this session, Tom Webster, Edison Research senior vice president, walks you through the current state of podcasting and how musicians and the businesses that serve them can profit from...
During Believe in Music Week, Smart Women in Music (SWIM) hosted a session to explore diversity in marketing. Hear from experts Liza Cruz of Red Shoes and Kristen Cho of Reverb on this to...
Discover how to boost your sales and profits with Facebook, Instagram and Google advertising. Tracy Hoeft, founder and president of Amplify 11, has managed more than 100 million ad impres...